Avatude Has Landed

AVATUDE eyewear has landed! The blue light filtering eyewear you didn’t know you’d need!

AVATUDE eyewear is the stylish and comfortable way to filter blue light, promoting better eye health and sleep.

In case you didn’t know, blue light is a range of visible light that sits at 380nm and 500nm on the light spectrum. Whilst some blue light is good for us, overexposure can have negative effects. Much like UV light, blue light is emitted from the sun. Just as we wear sunglasses to protect our eyes from UV rays, we also need to protect our eyes from too much blue light.

The symptoms include:

  • Dry, irritated eyes
  • Digital eye strain
  • Disrupted sleep patterns
  • Poor quality sleep


Who knew all that time spent enjoying television, gaming, scrolling through news feeds on our laptops, tablets and phones could be to our detriment?! Let alone all those hours working on our computers in an artificially lit office.

What you potentially didn’t know, is what a great solution AVATUDE is to all your blue light concerns. By wearing AVATUDE you can filter blue light from multiple sources at once, for full protection. You will experience a new level of eye comfort during screen use and you can enjoy falling asleep easier and getting a better-quality sleep as filtering blue light reduces the disruption to your circadian rhythm (natural body clock).

Didn’t Know I Need This now have the full range of AVATUDE eyewear in stock and there are plenty of colours, styles and sizes to choose from. We also offer some with vision correction (reading glasses) within the range. To check out the range and find the perfect pair for you, click here.

Avatude – Enhancing your digital life


Proudly brought to you by stockists: Didn’t Know I Need This

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